Role: Packaging Design, Graphic design, eCommerce Design, Art Direction, Brand design 

As a designer working on Hasbro’s Baby Alive brand, I played a key role in developing engaging packaging, digital assets, and branding elements that appealed to preschool-aged children. My work focused on creating visually compelling stories that strengthened Baby Alive's new brand identity and enhanced customer experience across multiple touchpoints.

Hasbro: Baby Alive